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2018-2025 market survey report of Chinas direct selling industry

2018-2025 market survey report of Chinas direct selling industry

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特别声明:以下报告是由亚泰中研公司权威发布,尽可放心购买。

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  本文章共10082字,分2页,当前第1页,快速翻页:12 (code B003559 below the report is issued by the authority of yatai zhongyan company, please feel free to buy
Price: RMB 6,500 (text version)
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Price: RMB 7,500 yuan (full set)
[author] : Beijing yatai research co., LTD.
Price: 6000 USD
Date of publication: the latest publication authority
[content of the report] : text analysis data comparison and statistical chart
[delivery time] : within 1 working day
Delivery method: speedpost/sf express /
Liu Yang/zhang ke/liu Dan
[order telephone] : 010-57302159/13051511061
Green channel: 13051511061/15600031156
[report website] : http://www.yzyjbg.net http://www.zgcysddy.com/
] : direct selling reports
The first part is the perspective of industrial environment
Chapter 1 overview of development of direct selling industry
Section 1 definition of direct selling
I. definition of direct selling industry
2. Classification of direct selling goods
Consideration of direct selling operation
Iv. Characteristics of direct selling consumer groups
5. Group characteristics of direct distributors
Section 2. Features and advantages of direct selling
I. basic characteristics of direct selling
Ii. Analysis of unique advantages of direct selling
The difference between direct selling and traditional marketing
Section 3 analysis on the difference between direct selling and illegal pyramid selling
I. concept difference between direct selling and MLM
Ii. Differences in operation between direct selling and MLM
Iii. Definition of pyramid sales
Iv. Differences between legal direct selling and illegal pyramid selling
Section 4 code of ethics for direct selling
A concept,
Second, the behavior
Third, the company
Fourth, the principle of
Five, responsibility,
Chapter 2 market environment and impact analysis of direct selling industry (PEST)
Section 1 political and legal environment of direct selling industry (P)
I. major laws and regulations of the industry
2. Influence of policy environment on industry
Section 2 analysis of industrial economic environment (E)
I. analysis of macroeconomic situation
2. Analysis of the impact of macroeconomic environment on the industry
Section 3 analysis of industrial social environment (S)
I. social environment of direct selling industry
2. Influence of social environment on industry
3. Logistics mode and development of direct selling enterprises
Section 4 technical environment analysis (T)
I. main technical development trends of the industry
2. Impact of technological environment on the industry
Chapter three: analysis and experience of international direct selling industry
Section one analysis of global direct selling market
I. development characteristics of global direct selling industry
Ii. Global direct selling market structure
Iii. Analysis on the development of global direct selling industry
Iv. Global competition pattern of direct selling industry
V. regional distribution of global direct selling market
Vi. Operation analysis of international key direct selling enterprises
Section 2 market analysis of major countries worldwide
I. analysis of the development of American direct selling industry
Ii. Analysis on the development of Japanese direct selling industry
Analysis on the development of direct selling industry in other countries and regions
The second part is industry in-depth analysis
Chapter four analyzes the operation status of direct selling industry in China
Section one analysis of China direct selling development industry
I. analysis of the development process of Chinas direct selling industry
2. Direct selling in China enters the era of product marketing
Chinas direct selling enterprises practice low-carbon economy
Iv. Analysis of development situation of Chinas direct selling industry
V. Chinas direct selling personnel
Section 2 analysis of China direct selling license
I. the licensing situation of Chinas direct selling industry over the years
Ii. Overview of licensed enterprises in Chinas direct selling industry
Third, licensed enterprises become the leading force of Chinas direct marketing development
The unlicensed direct selling enterprises are subject to the double squeeze of market and policy
The climax of direct selling application is coming
Vi. Development status of talents in direct selling industry
Section 3 market analysis of Chinas direct selling industry
I. analysis of Chinas direct selling retail scale
2. Distribution of Chinas direct selling market
3. Analysis of Chinas direct marketing performance
Iv. Consumers are the core subjects of the direct selling market
V. the role of product brands in the value chain of direct selling brands
Section 4. Problems cing the direct selling industry and development countermeasures
I. challenges in the development of Chinas direct selling industry
2. Analysis of reasons for the chaotic pattern of domestic direct selling market
3. Main problems existing in the operation of Chinas direct selling enterprises
Iv. Measures for sustainable development of Chinas direct selling industry
Chinas direct selling enterprises should stick to safe and orderly development
Further standardizing the development strategy of Chinas direct selling industry
Section 5 analysis of the development prospect of Chinas direct selling industry
I. problems ced by Chinas direct selling industry
Ii. Analysis of solutions for Chinas direct selling industry
Iii. Analysis on the operation mode of Chinas direct selling industry
Iv. Analysis of the development prospect of Chinas direct selling industry
Chapter 5 analysis of the whole operation of Chinas direct selling industry
Section 1 analysis of the overall scale of Chinas direct selling industry
1. Analysis of enterprise quantity structure
Ii. Personnel scale analysis
Iii. Industry asset size analysis
Iv. Market size analysis of the industry
Section 2 analysis of production and marketing in Chinas direct selling industry
I. sales volume of Chinas direct selling industry
2. Production and sales rate of Chinas direct selling industry
Section 3 overall analysis of financial indexes of Chinas direct selling industry
1. Industry profitability analysis
Ii. Industry solvency analysis
Iii. Industry operation capacity analysis
Iv. Industry development capability analysis
Chapter 6 analysis of development mode of direct selling industry in China
The first section is the development analysis of direct selling mode
I. development process of direct selling model
2. Form analysis of direct selling mode
Section 2 analysis of business model of direct selling enterprises
I. necessary ctors for successful direct selling enterprises
Ii. Main systematic analysis of direct selling enterprises
Section 3 case analysis: amway direct selling mode
I. overview of traditional product distribution channels
Ii. Analysis of amway direct selling mode
Chapter 7 analysis of Chinas direct selling industry
Section 1 analysis of franchise mode
I. concept and characteristics of franchise
Ii. Analysis of advantages and disadvantages of franchise
Iii. Operation analysis of xu business
Section 2 analysis of franchise mode
I. concept and characteristics of franchise
Ii. Analysis of advantages and disadvantages of franchise
Iii. Operation analysis of franchise
Section 3 analysis of chain franchisee mode
I. concept and features of chain alliance
Ii. Analysis of advantages and disadvantages of chain alliances
Iii. Operation analysis of chain alliance
Section 4 analysis of conference marketing mode
I. concept and features of conference marketing
Ii. Analysis of advantages and disadvantages of conference marketing
Iii. Analysis of conference marketing operation
Chapter 8 analysis of reward system of direct selling enterprises in China
Section 1 analysis of differential system
I. concepts and features of the system
Ii. Analysis of advantages and disadvantages of the hierarchical difference system
Iii. A typical enterprise -- amway
Section 2 matrix system analysis
I. concepts and characteristics of matrix system
Ii. Analysis of advantages and disadvantages of matrix system
Iii. Typical enterprise -- merlot
Section 3 double track analysis
I. concept and features of dual-track system
2. Analysis of advantages and disadvantages of dual-track system
Iii. Typical enterprise -- uxana
Section iv T90 system analysis
I. concept and characteristics of T90 system
Ii. Analysis of advantages and disadvantages of T90 system
Iii. Typical enterprise -- fuer
Section 5 mixed system analysis
I. concept and characteristics of mixed system
Ii. Analysis of advantages and disadvantages of mixed system
3. Typical enterprise -- Unicity
Chapter 9 analysis of e-commerce development mode of Chinas direct selling industry
Section 1 development overview of Chinas online shopping market
I. analysis of Chinas Internet development scale
2. Analysis of the morphological features of online shopping in China
Iii. Development status of Chinas online shopping market
Section 2 analysis of e-marketing management of direct selling
I. analysis of e-commerce direct selling mode
Ii. Analysis of e-oriented direct selling operation system
Iii. Construction analysis of e-oriented direct selling industry
Iv. Direct selling e-commerce import analysis
Section 3 analysis of direct selling e-commerce mode
1. ERP integration2. CRM management
Iii. SCM management
Iv. Safe payment and transaction mechanism
Knowledge management
Section 4. Analysis of e-commerce development prospect of direct selling industry
I. analysis of development planning
2. Development scale analysis
Iii. Development direction analysis
The third part is market survey
Chapter 10 analysis and forecast of Chinese direct selling product market
Section one analysis and forecast of beauty cosmetics direct market
1. Correlation analysis of direct selling industry and beauty industry
Ii. Analysis on the development of Chinas cosmetics industry
Iii. Analysis of the development of Chinas direct selling of beauty cosmetics
Iv. Analysis of the reasons for the prevalence of beauty cosmetics direct selling in China and consumers
Section 2 analysis and forecast of health products direct sale market
I. analysis of direct selling of health products in China
2. Analysis of Chinese medicine and health care products direct selling
Iii. Analysis of countermeasures for the development of Chinas health food direct selling industry
Section 3 analysis and forecast of other main retail products direct sale market
I. analysis and forecast of Chinas direct selling market of daily necessities
2. Analysis and forecast of Chinese kitchen products direct sale market
Iii. Analysis and prediction of direct selling market of China water purifier
Chapter 11 analysis of marketing trends and strategies in Chinas direct selling industry
Section one analysis of direct selling channel management
1. Establish and control direct selling channels
2. Analysis of the best status of direct selling channel management
3. Key analysis of channel management
Section 2 analysis of marketing strategies of Chinas direct selling industry
1. Problems existing in the marketing of direct selling enterprises in China
Ii. Analysis of Chinas direct selling operation strategy
Iii. Analysis on the transformation and development of direct selling industry
Iv. Analysis of direct selling enterprises mily system and shareholding system
5. Analysis of development strategy of direct selling enterprises
The fourth part analyzes the competition pattern
Chapter 12 competition situation and strategy of direct selling industry in 2018-2025
Section 1 analysis of the overall market competition situation of the industry
I. analysis of competition structure of direct selling industry
2. Analysis of competition pattern among direct selling enterprises
Iii. Analysis of concentration degree of direct selling industry
Iv. SWOT analysis of direct selling industry
Section 2 overview of competition pattern of Chinas direct selling industry
I. overview of competition in direct selling industry
Ii. Analysis of competitiveness of Chinas direct selling industry
Iii. Analysis of competitiveness of major enterprises in direct selling industry
Section 3 analysis on the current situation of Chinas direct selling industry competition
I. analysis of talent competition
Ii. Analysis of license plate competition
Iii. Brand competition analysis
Section 4 analysis of the mainstream competition in Chinas direct selling industry
I. product and service first strategy
2. Culture winning strategy
Iii. Brand operation strategy
Iv. Professional and professional strategies for direct selling management
5. Composite management strategy of direct selling
Internationalization of domestic enterprises and localization of foreign enterprises in China
Vii. Standardize business strategies
8. Frontier business innovation strategy
Section 5 competition focus of Chinese direct selling enterprises
A, team
Second, the quality
Third, licence
Four, brand
Five, the cultural
Chapter 13 business analysis of leading enterprises in direct selling industry in recent three years
Section one analysis of the overall development of direct selling enterprises in China
I. main types of direct selling enterprises
Ii. Capital operation analysis of direct selling enterprises
Third, direct selling enterprise innovation and brand construction
Iv. Analysis of international competitiveness of direct selling enterprises
5. Analysis of the ranking of direct selling enterprises
Section 2 analysis of operating situation of Chinas leading direct selling enterprises
Amway (China) commodities co., LTD
2. Perfect (China) co., LTD
Iii. Infinity pole (China) co., LTD
Nanjing zhongmai technology development co. LTD
V. Mary kay (China) cosmetics co. LTD
Vi. Nu xin (China) daily health care products co., LTD
Tianjin tianshi biological engineering co. LTD
Quanjian natural medical science and technology development co. LTD
Fudi health technology co. LTD
X. new era health industry (group) co., LTD
The fifth part is the outlook of development
Chapter 14. Prospect and investment value of direct selling industry in 2018-2025
First, the current situation and future forecast of the energy saving and e-commerce industry
I. the layout of Internet channels shall be realized in the 13th five-year plan
Ii. Development direction of the e-commerce industry in the 13th five-year plan
Section 2. Development prospect of direct selling market in 2018-2025
Section 3. Forecast of development trend of direct marketing in 2018-2025
I. development trend of direct selling industry in 2018-2025
2. Forecast of direct selling market size in 2018-2025
Iii. Forecast of development trend of direct selling model in 2018-2025
Section 4 key trends affecting enterprise production and operation
I. market integration and growth trend
2. Forecast of demand trends and new business opportunities
3. Trend of enterprise regional market development
Iv. Development and improvement of industrial operation mode
Government regulation tends to be scientific and rational
Public opinion guidance is becoming increasingly ir and objective 本文章更多内容: 1 - 2 - 下一页>>

2018-2025 market survey report of Chinas direct selling industry
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